Author Archives: Julian Stubbs

Over the past few years I’ve been concentrating more and more on writing assignments and have really enjoyed that part of my work. Well the new year is now truly underway and I’m happy to say that this will be even more of my focus, and it fits very well with my branding work. All great brands are defined by their stories. Stories that set the brand in human terms, that people can relate to. I’ve also just published a book on the branding of city destinations called Wish You Were Here, The Branding of Stockholm and Destinations. It covers the key elements in developing a successful destination branding programme and gives an insight into the branding of Stockholm The Capital of Scandinavia. The book looks at examples from around the world, such as New York, Liverpool, Barcelona, The Ice Hotel, Hollywood and more, and examines the similarities with the branding of consumer products as well as the major differences and challenges. The book is for anyone who enjoys cities, branding or both. It’s a journey through the branding of destinations written to be both informative and hopefully enjoyable. The book will be available on Amazon shortly and in good bookstores. UP*date Wish You Were Here is already available in Sweden through an online bookstore called Firmaboken, details below. As of January 21st we’ve sold nearly 700 copies already, so we’ll be printing the second impression shortly. http://www.firmaboken.se/art-1.asp?id=3169 Cheap Windows 7 Ultimate Discount Buy Windows 7 Ultimate Buy Windows 7 Ultimate Order Adobe Creative Suite 6 Master Collection Sale Adobe Creative Suite 6 Master Collection Sale Adobe Creative Suite 6 Master Collection Order Microsoft Office 2010 Professional Plus Buy Microsoft Office 2010 Professional Plus Order Microsoft Office 2010 Professional Plus

Firstly, I would just like to wish you all the very best for the holidays and the coming new year. For me personally the new year means the chance to get UP to some really exciting new things. After the sale of Dowell Stubbs in 2007, I’ve had three interesting years as head of Global Branding with GyroHSR, but the time is now right for me to move on to something new, very new, that launches in early 2011. Please change your contact e-mail address for me to the following: julian@upthereeverywhere.com All the very best, * julian Buy Windows 7 Ultimate Discount Sale Windows 7 Ultimate Windows 7 Ultimate Discount Adobe Creative Suite 6 Master Collection Discount Adobe Creative Suite 6 Master Collection Buy Microsoft Office 2010 Professional Plus Discount Microsoft Office 2010 Professional Plus Buy Microsoft Office 2010 Professional Plus

Firstly, I would just like to wish you all the very best for the holidays and the coming new year. For me personally, the new year means some really exciting new things. After the sale of Dowell Stubbs in 2007, I’ve had three interesting years working as head of Global Branding with GyroHSR, but, having resigned in June, I leave at the end of this month. The time is right for me to leave and get involved with something new. Very new. In January I’ll be able to reveal more. In the meantime I wish you all the very best. * julian Buy Windows 7 Ultimate Buy Windows 7 Ultimate Buy Windows 7 Ultimate Cheap Windows 7 Ultimate Sale Adobe Creative Suite 6 Master Collection Buy Adobe Creative Suite 6 Master Collection Cheap Microsoft Office 2010 Professional Plus Cheap Microsoft Office 2010 Professional Plus Cheap Microsoft Office 2010 Professional Plus

Very proud of Sigtuna. Our branding work was featured last week in CAP & DESIGN Magazine, alongside Amsterdam, New York and Manchester. Pretty good company! Buy Windows 7 Ultimate Cheap Windows 7 Ultimate Discount Order Windows 7 Ultimate Order Adobe Creative Suite 6 Master Collection Cheap Adobe Creative Suite 6 Master Collection   Cheap Microsoft Office 2010 Professional Plus Buy Microsoft Office 2010 Professional Plus Cheap Microsoft Office 2010 Professional Plus

George W. Bush appeared on Facebook last week for a live streaming interview with billionaire Facebook Founder, Mark Zuckerberg. With Facebook Live is the opportunity for users around the world to react and post comments instantaneously, see an up-to-date viewer ticker, and the ability to ask questions. This is where TV and broadcast is headed. You tune in, watch, comment, respond, react, and learn. This is extremely powerful for both the featured guests and for users. In 2011, we’ll see more instances where Facebook Live will disrupt the current model of cable and broadcast networks and make it more competitive for reporters to break exclusive interviews. Sale Windows 7 Ultimate Discount Sale Windows 7 Ultimate Sale Windows 7 Ultimate Discount Adobe Creative Suite 6 Master Collection Cheap Adobe Creative Suite 6 Master Collection Sale Adobe Creative Suite 6 Master Collection Discount Microsoft Office 2010 Professional Plus Order Microsoft Office 2010 Professional Plus Microsoft Office 2010 Professional Plus